INDIA
INDIA
Menstruation is a natural and healthy biological process for women, in spite of this, it is still considered a taboo in Indian society.
Established in 2018 as a Sole Proprietorship firm, “Charming Enterprises” stands as a prominent Manufacturer based in Jaipur, Rajasthan, India. We specialize in crafting a diverse range of Sanitary Napkins and Sanitary Pads. Our robust infrastructural unit forms the backbone of our operations, ensuring efficiency and growth. Committed to affordability and timely delivery, we cater to a wide clientele nationwide. At Charming Enterprises, we are driven by a mission to simplify women's experiences during their menstrual cycles. Recognizing the gaps in the market, we innovate to provide effective solutions that enhance women's intimate hygiene. Our founder's vision is to alleviate unnecessary discomfort, making periods hassle-free for women everywhere. Led by our mentor, Mr. Gautam Ramawat, we have earned a strong reputation for reliability and quality. Charming Enterprises continues to expand its reach and impact, striving to empower women with products that prioritize comfort and well-being..
It's hard to be WOMAN!!
You must think like a Man
Act like a Lady
YouLook Like a Young Girl
& Work like a Horse
Established in 2000 under the visionary leadership of Shri Praveen Ramawat and formally introduced to the market in December 2001, WOW World of Women emerged from a vision to revolutionize women's hygiene.
The journey began with a meticulous evaluation of manufacturers and products, culminating in personal visits to factories in China to ensure stringent quality standards. Feedback from a diverse sample of 400 women across various demographics was pivotal in refining product specifications, pricing strategies, and packaging designs.
Initially grappling with challenges in retail penetration and limited advertising impact, the company strategically shifted its focus to modern retail channels and deployed dedicated promoters, which proved instrumental in expanding its market presence. Notably, from 2001 to 2006, door-to-door campaigns were instrumental in early brand promotion efforts.
In 2018, Charming Enterprises , based in Jaipur, acquired WOW World of Women , further strengthening its market position and operational capabilities. Beyond its commercial endeavors, WOW World of Women is dedicated to challenging menstrual taboos entrenched in Indian society, advocating for comprehensive education on menstrual hygiene management.
Menstruation is a natural and healthy biological process for women, in spite of this, it is still considered a taboo in Indian society. More than 300 million women & girls in India do not have access to safe menstrual hygiene products, endangering their health, curtailing their education & putting their livelihoods at risk. Majority of women & adolescences girls belongs to rural areas, who lack proper hygiene practices. These group needs to be educated on proper usage & disposal of sanitary napkins.
With a widespread sales force managed by regional heads across the country, the company aims to secure a significant foothold in India's sanitary napkin market, targeting to rank among the top three players with a projected 10% market share.
In a strategic move to bolster production capabilities, the company recently inaugurated TRUEWOW Hygiene Products Pvt Ltd in UNNAO, Kanpur (Uttar Pradesh). This state-of-the-art facility houses advanced machinery capable of producing a wide array of sanitary pads ranging from 240mm to 320mm. The expansion into manufacturing underscores WOW World of Women's commitment to innovation, quality, and meeting the diverse needs of women across India.
No compromises, and no complications!
Our mission at WOW World of Women is to empower women and adolescent girls by providing them with high-quality, safe, and affordable menstrual hygiene products & by promoting menstrual hygiene awareness and education.
We strive to educate girls about their menstrual cycle, ensuring they understand how to manage their periods with dignity and confidence.
Additionally, we aim to normalize the conversation around menstruation by educating boys about puberty and advocating for the destigmatization of periods globally.
Through these efforts, we are committed to improving access to high-quality menstrual hygiene products, promoting health, and empowering women worldwide.
To be a leader in promoting menstrual health and hygiene globally, fostering a world where every woman and adolescent girl has access to safe and affordable menstrual products. We envision a future where menstruation is normalized, stigma-free, and understood, empowering individuals to manage their periods with dignity and confidence.
TRUEWOW Hygiene Products Pvt Ltd , established in March 2023 in UNNAO, Kanpur (Uttar Pradesh), specializes in the production of sanitary napkins. Equipped with three cutting-edge machines capable of producing sanitary pads ranging from 240mm to 320mm, our facility caters to all categories of menstrual hygiene products. We prioritize quality through stringent quality control measures and the use of premium materials sourced responsibly. Our mission is to provide women with safe, effective, and comfortable menstrual hygiene solutions, supporting their health and well-being with every product we manufacture.
ITS HARD TO BE A WOMEN!!.
You must think like a MAN
Act like a LADY
Look Like a YOUNG GIRL
& Work like a HORSE
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